PetEdge® Announces a New Licensing Agreement with Dog is Good®
Beverly, MA—PetEdge Inc., the manufacturer, distributor and industry-leader of pet care supplies and equipment has signed an exclusive rights agreement with Dog is Good® to develop proprietary pet products under the Dog is Good® brand.
Dog is Good® creates and markets stylish and clever products that celebrate and enhance the dog-human relationship. An existing line of human apparel, accessories and gifts for dog lovers is currently sold in hundreds of top selling retailers throughout the US and Canada. Dog is Good® has recently won numerous pet industry awards for their product designs, including the Pet Product News International Editor's Choice Award, the Dog World Magazine Editor's Choice award and the Pet Age Pinnacle® Award. Dog is Good® fans include a long list of celebrities and their products were recently seen on an episode of Dancing with the Stars.
PetEdge VP of Merchandising and Product Development, Denise Tedaldi, states: “PetEdge is very excited to partner with Dog is Good® and will leverage our successful standing in the pet industry to develop innovative pet products that not only marry well with the Dog is Good® brand, but will help us build a far reaching brand both companies can be proud of.”