Mellissa Verplank

The Need for Speed

As the holiday rush nears, the need for speed grows. Time is always the most common concern for professionals in this industry. What areas in your day are robbing you of precious minutes? Here are the top 10 areas where pet pros can improve!

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Production Bathing & Drying Game

Production Bathing & Drying Game
Many of you are overflowing with pets to bathe during the summer season. If you are one of those high-volume shops doing 40 – 70 or more pets per day… that’s a lot of toe nail trimming no matter how you look at it! How can you get more done in less time while not letting the quality of the work suffer? Here’s my method – it’s a fast paced game with lots of variables to mix it up every day. After all, whoever thought pet grooming was going to be a boring job?

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Mentors Make the Difference!

Professional Dog Grooming Mentors are your most valuable resource!

Mentors are the most valuable resources you can tap into when it comes to growing your career.

When I was first starting out, I sought out the wisdom of mentors. I was only 22 when I started my first business and was still in college. One of my first advisors was my college business professor. He encouraged me to open my original business after grading a final paper – a business plan for mobile dog grooming.  I left college in 1983 before earning my degree to start Four Paws Mobile Grooming.

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Boosting Your Business During Post-Holiday Lulls

Whether you live in a climate where you have seasonal changes in the weather or you’re simply facing the post-holiday lull, there are ways you can boost your business in the new year.

For many groomers, the number of grooming appointments dips with the temperature. This can be a real problem if you rely on your grooming income to pay your bills! How do you combat that problem? Encourage pre-booking, and educate your clients.

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Proper storage and dispensing of grooming liquids

Groomers will often ask us for sound advice on dilution, storage, and dispensing of our products. Occasionally we’ll receive a call concerning possible skin reactions from our products. More often than not we find a direct correlation between one’s particular sanitation protocol and any skin reaction occurrences. It's important to acknowledge that bacteria are the enemy of shampoo and conditioners.

For example, folliculitis is a common skin infection you may have come across characterized by small clusters of itchy bumps. These are typically caused by bacteria that amass in contaminated shampoo bottles due to unsanitary storage, dilution, and dispensing practices. Pseudomonas is another bacterium that’s responsible for many canine skin and ear infections. These bacteria are easily transferred in water and damp environments.

So we’ve put together some detailed guidelines, facts, and tips to help maximize shelf-life, improve your results, and minimize unwanted surprises.

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Top 4 Tips for Getting Through the Holidays

Dog Grooming for the Holidays

By now, busy pet groomers are bracing for the holiday rush. Thanksgiving. Hanukkah. Christmas. Are you ready?

This isn’t only your busiest season, it’s also the end of the year. It can make or break your earning goals. Will you finish off 2021 with a bang? Will your books be full for January and February of next year?

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How to get Velvet Scissor Finish

Is scissoring becoming a lost art? I’m all for speed and efficiency but if you are proficient with your shears, you can trim a dog almost as fast without the shortcut aids of clippers and guard combs.

If you are serious about creating a quality in your finished trims, you need to master the art of scissoring.

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How to Get Your Clipper Work Smooth

It's been over 35 years since that first time. I still remember standing in awe, watching a talented pet groomer give a dog a haircut. She handled her clippers with ease. The long fur fell away like a hot knife through butter. The end result was smooth and gorgeous. And she was fast - super fast. She made the whole process seems so simple.

The first time I tried, I quickly discovered it was not simple.

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