Become a Pet Supplies Dealer!

Whether you are building a new business plan or a seasoned pet supplies retailer, you've come to the right place.

Are you ready to make more money selling pet products?
Increase your profits and sales by teaming up with us–

Apply to become a Pet Supplies Dealer now!

Ready to grow your business?

Starting a business isn't easy. Neither is growing and sustaining one. For those who have survived startup and built successful businesses — and those just getting your businesses off the ground —Boss PetEdge Dealer Services can help you in your journey.

If you're willing to grow, we're willing to help. We're a top-ranked company with over sixty years of experience in the pet-retail industry. In an annual survey conducted by Pet Age magazine, PetEdge products have been consistently cited as top sellers in key high-margin categories such as pet apparel, dog toys, cat toys, and grooming tools!

Boss PetEdge Dealer Services retailers get first access to:

Innovative designs that turn fast
10 premium Alpha Key brands exclusive to Dealer Services members only
Over 30 brands of PetEdge products not sold anywhere else
Always FREE ground shipping on qualifying orders
Retail support at the store level


Everything you need to add a self-service station to your salon or facility!

We’ve put together some great options for you to make it easier than ever to select the right products and equipment you need to set up a self-service dog wash station in your salon or facility.
We’re offering 3 great options to choose from, depending on your budget and space allocation. These are great for existing salons and retail locations- even add a station to your car wash or Laundromat facility. There are so many possibilities! Download the informative product PDF here to see the options we've preselected. Choose from these options or speak with our team members and customize a solution for you. Call 888 876-2567 today to learn more or to place your order!

Exclusive products for today's leading retailers.

We offer a wide range of our own brand products in important categories such as pet apparel, dog toys, collars and leads, dishes and bowls, stakes and tie outs, beds, auto and travel supplies, cleaning and medical supplies, cat toys, grooming tools and shampoos, and more! Whether you have a brick and motar location or are an ecommerce pet retailer, our own brand products are priced so that you can make a strong profit!

Our Dealer Services members have an elite status with access to thousands of exclusive wholesale pet products you won't find anywhere else. Our dynamic product-development team is constantly working to identify the newest trends and in-demand products, which means that you'll always be the first to carry the next generation of the most innovative, sought-after products on the market.

Your elite dealer status qualifies you to to order from all three tiers of our offerings, for a total of more than 10,000 pet-care products.

Premium Alpha Key Brands – Our premium Alpha Key brands, the highest elite tier of products we offer, are reserved exclusively for Dealer Services members. If you see a gold-key product in our catalog, you're looking at an exclusive Alpha Key brand, a product line that features premium collections of functional, beautiful, innovative products your customers want. The Alpha Key brands are so special that we reserved the privilege for you. That's why these items are exclusively available in our Dealer Services website and catalogs — so they remain exclusive to our V.I.P. Dealer Services members.

Our exclusive brands are nationally recognized throughout the pet products industry and have a high recognition value with pet owners. Our Alpha Key brands include ClearQuest, Cool Pup, Cruising Companion, Grriggles, Savvy Tabby, and Zack & Zoey. See Our Brands directory for a complete listing of our own brands.

In addition to our premium Alpha Key brands, you'll be able to access 30 more brands exclusive to PetEdge. With important brands such as Zanies, Guardian Gear, Casual Canine, Ranch Rewards, Slumber Pet, Pet Studio, Master Grooming Tools, and more, it's no surprise that Pet Age retailers have consistently rated PetEdge products as top sellers in high-margin categories such as pet apparel, dog toys, cat toys, and grooming tools: we're clearly a market leader, and consumers love our products.

Leading National Brands – Our Dealer Services program has everything you need to create robust sales. Our comprehensive selection includes leading national brands such as KONG®, Andis®, Wahl®, Bio-Groom®, TropiClean®, Geib®, and lots more. See our Brand Directory for a complete listing of our dealers-only Alpha Key brands, exclusive PetEdge brands, and other exciting manufacturers and distributors of pet-grooming and pet-care products.

Our promise to you

Our Dealer Services program works to protect dealers like you: we guarantee to reserve our premium Retailer Exclusive brands for you, dealers like you, and no one else. Because you'll never find these brands in big-box stores, you can relax knowing that we've made running a business just a little bit easier.

The Gold Key Promise

An extra level of product and price protection
Products that are only for Dealers in our program
Never sold to big-box stores or on the website
Your customers can only get Gold Key products from retailers like you!


Our Dealer Services Program is a way of saying thank you for choosing to partner with us. As a member, you'll enjoy a range of exclusive privileges and benefits designed to make doing business with us even more rewarding.

Account Managers – Your account manager was assigned to you based on your specific market sector. We devised to select an expert in your area to better serve you. Whether you're a supply store, boutique, or groomer with a retail shop, your account manager will be able to personalize strategies to design sections that meets your unique space, cost, and customer needs.

We'll help you evaluate growth opportunities, based on empirical insights from the performance of your top-selling items within our brands. We'll help you to choose the right products, place your orders, pursue cross-merchandising opportunities, and design planograms with a choice mix of best-sellers and hot new items to make the most impact on your sales. But we'll also work with you to find new sources of growth based on the trends you are exposed to — so you can make your move and get ahead.

Dealer Guide catalog – Our Dealer Guide catalog is published quarterly for Dealer Services members. It features dealer-exclusive specials on the latest new and best-selling items. The catalog is delivered right to your location, to make browsing our wide selection of products easier, so you can stock up on must-have essentials and stay ahead of the competition.

Member-exclusive specials and offers – Dealer Services members receive exclusive offers by email, dealer-only promotions in call campaigns, and dealer pricing year-round in our Dealer Services catalog and website.

Fast, free delivery – Enjoy free delivery on us, on qualifying orders of $150 or more of PetEdge-brand items. 
We offer same-day shipping on most orders received online by 2:00 p.m. (EST). Click here to learn more about our Shipping Policies.

Why do business with anyone else?

Our team of experts works around the clock to support you in your journey of growing a business. Making a profit requires setting up store displays and training a sales staff to deliver a learned lecture about the stories of your products. We know it can be hard. That's why at Dealer Services we work directly with our retailers to make it easy.

We are a team of marketing and sales experts, account managers who are whizzes at turning a profit, product designers, photographers, videographers, graphic designers, and storytellers. We shoot commercial trailers and create sophisticated marketing and educational tools to support your business, engage your customers, and maximize their exposure to our brands. All you have to do is display our products on your shelves and watch the margins grow.

Helping you to grow your business. Faster.

PetEdge has upped its retail support at the store level. We have a team of experts working year-round to develop materials to support retailers in increasing sell-through. We offer signage, retail planograms (POGs), customer-education and retailer-training sheets, promotional-item buttons, and more. We're constantly thinking of innovative ways to create retail strategies for your business. You could say that for over 60 years, our top priority has been supporting your business.

To receive a free catalog in the mail, complete the Catalog Request Form.

We are Coupa Compatible.